or click on Subscribe for free. A sound cybersecurity strategy begins with a clear understanding of how people interact with technology, Harper says. Should You Offer a Customer Loyalty Program? Please note: The Wall Street Journal News Department was not involved in the creation of the content below. Once this crisis is over, let’s try and remember that those who have taken the most consequential decisions on our behalf will carry a heavy weight for a long time to come. Get top business news opinions and reviews and business tips advice and support blog posts emailed to you. "He took a quick decision in response to danger cues when in fact he had a bit more time to establish which engine was faulty," says Barrett. And so a reliable pattern emerges following terrorist attacks and financial market downturns: stress is triggered, spreading from one person to the next, which temporarily enhances the likelihood that people will take in negative reports, which increases stress further. Through fact-based research, technology perspectives and analyses, case studies and more, Deloitte Insights for CIOs informs the essential conversations in global, technology-led organizations. In my coaching experience, one thing that particularly concerns some people is having to make a decision under pressure. If your co-worker is stressed, you are more likely to tense up and feel stressed yourself. Sure enough, their cortisol levels spiked, their heart rates went up and, lo and behold, they suddenly became better at processing unrelated, yet alarming, information about rates of disease and violence. One trick is to focus on others by recognizing they are likely experiencing many of the same emotions as you, and channeling a compassionate response. That was Galligan’s challenge in the days, weeks, and months following 9/11. Take for example expectant parents who need to make a series of important choices during pregnancy and labor, when many feel stressed. For relevant content at your fingertips, download the Dow Jones and Deloitte Insights app. Your heart races, your hands are shaking, and you blurt out, “I’ll have the same thing she is having,” as you point at one of your friends. Knowledge is power. Sometimes you can look at every possible outcome from every possible angle and still have trouble deciding.